Wednesday, July 31, 2019

Jacques Bertrand’s ‘Nationalism and Ethnic Conflict in Indonesia’

The book to be analyzed is Jacques Bertrand's ‘Nationalism and Ethnic Conflict in Indonesia', published by Cambridge University Press in 2004. This book is seen as one of the most recent writings on the subject of ethnic conflicts as they are, and through the prism of the situation in Indonesia.Jacques Bertrand is known for the deep scientific research in the area of Asian studies; Bertrand is the authors of numerous works related to Indonesian conflicts and ethnic backgrounds, so the book may be seen as either a continuation of this research, or as the means of concluding all previous knowledge and making it more systematic, thus eliminating unnecessary information and creating a clear picture of what the situation is and what the roots of this situation are.A question may appear (as well as serious doubts) as for how a Professor and a scientists of Toronto University, which is not even close to Indonesia could perform such deep research and whether the ideas given in the book can be trusted and can be relevant, but Bertrand was able to view the situation from inside, visiting Indonesia and conducting the research there. These ‘research trips' as the author calls them, transformed the initial idea and image of the book, and the resulting work is the one we read now.Speaking about the situation when a foreign author writes about ethnic conflicts of some other country, it has both its advantages and drawbacks. Taking into account that the author states ‘many people from various non-governmental organizations across Indonesia provided me with assistance, contacts and resources' (Bertrand 2004, p. xv), it may be assumed that the conclusions made in the book are relevant and reliable. 2.The author's purpose of writing this book was systematization of the information which had already been at disposal and needed deeper analysis and application in the theories described in the book; however, probably the principal aim of writing this book was to fin d possible solutions of the conflict situation. ‘I only hope that my work, in its very small way, can help to elucidate some aspects of the conflict and perhaps contribute to the reconciliation process'. (Bertrand 2004, p. xv) 3. One of the principal benefits of the book is that Bertrand was able to make huge systematization of the already existing material.This is clearly seen through the strict structure of the book, with each part addressing the separate aspect of the conflict without tearing it off the general line of discussion. Thus, step by step, the reader fills the image of the situation which he has given through the beginning of the book, with additional aspects and details, making it multidimensional. ‘The argument of this book consequently differs from other studies that have addressed various aspects of the ethnic violence of the late 1990s'. (Bertrand 2004, p.6) The principal difference and one of the main advantages of this classification is that it is do ne through three lines – the first one described what role elites play in raising ethnic conflict; here Bertrand was brave enough to deny the strength of certain arguments and evidences (for example, the role of outside forces) and to re-direct discussion into understanding, what forces linked local groups to elites, and why so many people joined the riots. The whole structure of the book is made as leading the reader to the possible conclusions step by step.From the very beginning the author gives basic theoretical approaches as for the possibilities of escalating ethnic violence. The advantages of making this chapter the first is in giving serious background for the reader to understand what roots of violence and ethnic conflicts exist at present, which helps to make personal conclusions as for which of the theories is applicable to the situation in Indonesia. Bernard tries to explain the core of ethnic violence through the conjunction and interrelation of nationalism, inst itutions and relations between ethnic groups.It has been emphasized through the book that all previous studies had focused on national ethnic identities as well as various socio-economic factors; not a single theory had made any stress on the assumption that ethnic violence becomes relevant through the periods of institutional reconstruction of the state. (Bertrand 2004, p. 10) These theoretic approaches are also seen through the light of the nationalism/ ethnic conflict connection, in which Bernard sees the essential aspect – nationalism is what links nations to the states (Bertrand 2004, p.15), and while it is often seen as a very negative aspect, in its moderate forms nationalism is what defines the ‘face' of nation. Having once paid attention to the assumption that religion is the core of the ethnic conflict in Indonesia, Bernard follows this line across the several more sections, coming to the point that the discussion of how religious issues are managed in the cou ntry and how islamization influenced the ethnic structure and relation of people in Indonesia will finally become the correct choice giving the ideas as for how this conflict should be solved.Making logical structure, Bernard leads the reader to the issue of religion as leading in Indonesian ethnic conflicts, gradually; starting the section of religious conflicts with the description of their essence, the reader goes through the explanation of connections between riots and religion, as well as the fall of Sukarto's regime which is seen one of the pushing forces for the escalation of ethnic violence. ‘Though the violence was directed most clearly at the ethnic Chinese, religious undertones were nevertheless present'. (Bertrand 2004, p. 102) – this quotation shows the objectivity of analysis.Bernard tries to avoid categorical statements and assumes that the analysis of the Indonesian ethnic conflicts should be done very carefully; the author is rather cautious in many sta tements which make the reader understand the striving for being objective. In explaining the reasons for religious riots, for example, Bernard was rather critical of the previous analyses made by other authors, but even in that case it has not been done in denying way, but through the prism of the knowledge which the author possessed and wanted to deliver to the public.(Bertrand 2004, p. 111) Making autonomy or federalism the best resolution of the ethnic conflict, Bernard explains this position stating that ‘autonomy could redistribute political power, representation, and control over the state's resources to provincial or district levels. As such, it gave political elites in these territorial units more power to direct resources to their specific needs' (Bertrand 2004, p.185) Thus, having started the book with the discussion of the political local elites as one of the major participants of ethnic violence, having gone through historical and religious aspects, Bernard still c omes back to these elites in the solution, seeing it as the most beneficial. As it has become clear, the structure is absolutely strict, vivid, logical and correct. The book can be viewed as the basis for deep analysis and understanding the misconceptions which existed in the previous studies on the same subject. These misconceptions have also partially been mentioned here.4. The assumptions which underlie the author's argument mainly touch the aspect of religion; the basic assumption is that religious conflicts become the moving forces for the ethnic conflict, as well as that local elites need self-identification, which also leads them to riots and ethnic violence. One more useful assumption is that though many riots had no religious tint on the surface, the conflict between Islam and Christianity is the ground on which ethnic conflicts grew; with assuming that local elites play not the last role in creating these riots.It is also possible to assume that ethnic violence is used as cover for elimination of the undesired religious layers; this assumption can be seen through the whole book, though it is not expressed openly, but is rather implied. 5. How to categorize the author's approach to the problem? I would state that it is a combination of sociological and political approaches. It is suggested that sociological approach is viewed through the analysis of the connections between the elites of various level (national, local).Political approach is seen through the suggestion that autonomy will be the best resolution of the conflict. The question is here what other views and perspectives could be used here and how they could change the whole book. Let's think – the two approaches used by the author are beneficial because they make it possible to come to the relevant conclusions and to make real suggestions as for the possible solutions. If this approach was philosophical – it would be absolutely different and probably deeper, but it would not be possible to create basic resolutions for the conflict.6. Methodology which was used by the author is mostly interviewing – Bernard spent rather long time speaking to native people and living among them to gather all information possible for the book. As it is stated in the very first section of the book, ‘colleagues provided useful comments on parts of the manuscript or related papers, some influenced my ideas in discussions at various venues where I presented my work, or forced me to revise my analysis significantly in light of their constructive criticism'. (Bertrand 2004, p. xiv) 7.It may seem difficult to define what audience Bernard addresses in this book. Looking closer at the language in which the book is written, and thinking of what audience should be the best for reading the theoretical and practical material, it may be assumed that this book will be the most suitable for the researchers who now only work in he area of Asian conflicts and would be interested i n information about Indonesia – the theoretical background is so strong that it can be used in any related sociological and political studies in the area of the ethnic conflicts, violence and their reasons and sources.Moreover, the line which the author makes through the book (the logical line) can also be used by professionals in analyzing other regions of the world in the similar manner. Though the references made by Bernard to other works and authors, are all noted in the book, it is still easier to be read for those who have an idea about these works and what these works are about. 8. Any author can be criticized and it is always possible to find weak sides in any work, no matter how professional it can be.There of course can be other views on the problem, and Bernard was wise enough as to show these viewpoints in this work and to critically analyze them on the basis of the knowledge available from her life in Indonesia, though it is also possible to look at the problem n ot through religious prism, but through the prism of political reasons of striving for autonomy, for example, and in this case the research would take a different form.For example, Bowen (1996) speaks about ethnic conflicts viewing them through social conflict and the importance of political choices, without any relation to religion. In his article he writes that emerging of the political systems is the crucial element for avoiding violence in any form, and though Bernard relates to institutional changes in the political structure, the arguments are still directed towards religion. 9.Though it may be suggested that while the book was published in 2004, three years might have created serious effect on the Indonesian regime and much could have changed after that. One of the recent articles in Washington Times about Indonesia (Anonymous 2005 p. A22) and its violence on the ethnic background has given assurance that Bernard was right – the arguments given about the Sukarno regime and its impact on raising ethnic conflict are only supported and are not denied and even neutralized.Though the tendency towards democratization of the Indonesian society was noted as an important political factor for eliminating violence and destroying the grounds for the conflict; when population has received the right to elect and to vote, it has become clear that the Sukarno regime's supporters would not have many chances to win the elections. While Bertrand states at the end of the book that ‘the end of regime opened up opportunities for renegotiating new terms of inclusion, or secession, for ethnonationalist groups', (Bertrand 2004, p. 217) this assumption is supported by the abovementioned article.Thus, it is not possible to say that the arguments given by Bernard were weakened with time; the perspective drawn by the author was developed as predicted, and the absence of any recent articles on violence in Indonesia is the best support for the prediction that renegotiati ng of ethnic groups has taken place. 10. The significance of the writing analyzed here is not under any doubts; it has become clear that the analysis made by Bertrand is so deep that it cannot be stated any other author has been able to conduct the research of such large scale over the recent years.The significance of this writing is more increased through the two following factors: first of all, it has been done ‘from inside' of the situation with Bertrand undertaking multiple research trips to the country; and second, seeing the serious conclusions touching the need of autonomy, to which the author was able to come. References Anonymous 2005, ‘Democratizing Indonesia', The Washington Times, September 23, p. A22 Bertrand, Jacques 2004, Nationalism and Ethnic Conflict in Indonesia, Cambridge University Press. Bowen, JR 1996, ‘The myth of global ethnic conflict', Journal of Democracy, vol. 7, no. 4, p. 3-14

Biology What Are Your Career Goals and How Do Your Immediate Educational Plans Fit Into Them Essay

Biomedical Science Biomedical Science is the application of biology – based science for medical use. It will allow you to learn the human body at the whole body, organ, tissue, cell and sub cellular level. You will also learn how these systems can go wrong in various diseases and how accurate diagnosis can be made using a variety of laboratory tests. Biomedical Science is a continually changing, dynamic profession with long-term career prospect including research, management and education. Biomedical Scientist Biomedical Scientist learns scientific and personal skills and gain qualification that can be transferred all over the world and can be recognised globally. BTEC HND Biomedical Science graduates may apply for the associate membership of the Institute of Biomedical Science in the UK after obtaining 5 years of relevant work experience. Careers Hospital laboratory biomedical scientist Industrial laboratory bio-scientist Bio-science research Medicine or Dentistry (after acceptance in medical school and further training) Science teaching Transfer Opportunities Students, who successfully complete HND in Biomedical Science, can transfer to Northumbria University Biomedical Science Degree which is accredited by the Institute for Biomedical Sciences (IBMS). It provides the education and training required to become a Registered Biomedical Scientist. awarded by BTEC Higher National Diploma (HND) BTEC HND in Biomedical Science is a 16 unit higher level qualification which is awarded by Edexcel UK. Programme Structure Unit 01 Unit 02 Unit 03 Unit 04 Unit 05 Unit 06 Unit 07 Unit 08 Cell Biology Biochemistry Human Physiology Laboratory Techniques Medical Microbiology Project Analysis of Scientific Information and Data Quality Assurance & Quality Control Unit 09 Unit 10 Unit 11 Unit 12 Unit 13 Unit 14 Unit 15 Unit 16 Histology and Haematology†¦ [continues]

Tuesday, July 30, 2019

Christian man Essay

Miller re-defined what a hero is 1949. He did this because up until this point it was Aristotle’s definition that writers followed when writing a tragic drama. Aristotle wrote that it was only a character with nobility from birth could become a hero. This means that only a character that is a King or a nobleman could become a hero. Aristotle also said that a hero is a character that overcomes a conflict with a higher power, usually the Gods. However Miller wrote in 1949 that a hero could be any character that ‘to secure one thing – his sense of personal dignity. ‘ This shows us that Miller thought that any character could be a hero as long as he had the willingness to become one. Miller also seemed to think that rather then a hero fighting a higher power he could fight against his own society (which may include fighting a higher power) to ‘gain his ‘rightful’ position in his society. ‘ Miller argued that the common man could become a hero. He said that he â€Å"believe that the common man is as apt a subject for tragedy in its highest sense as Kings were. † This basically meant that commoners were as suited to be heroes as Kings were. This completely re-defined who heroes were and who they could be. This opened up the range of different characters that writers could introduce in a tragic play and therefore led to more of this type of plays being written. Miller also defined a hero as a flawed character who is broken down to his raw core and then he is built back up again (in the eyes of the audience) through his heroic actions. This new definition shows us that Proctor is the ideal character for a hero in the play. He is an honest, working man and he has sinned but he is ready to end his sinning and become a true Christian man. We can see this by the way he is ashamed of his sin with Abigail and the way that he tells her that it is over. The audience can now see that he is trying to regain his dignity and pride. The audience can also see, by the end of Act 1, that Proctor is the main individual that may become a hero throughout the play. This leads the audience to forge assumptions of Proctor’s future actions and reactions. After the conversation between Proctor and Abigail, in Act 1, of their relationship and previous affair the audience has preconceived ideas of Elizabeth and her relationship with Proctor. The first we hear of Elizabeth is at the beginning of Act 1 when Abigail is talking to Parris. She says that Goody Proctor is a ‘bitter woman, lying, cold, sniveling, woman. ‘ This is all brought about because Goody Proctor dismissed Abigail from her services, secretly for her affair with John, however Abigail says it is because she would not be a slave for Goody Proctor. This is the first the audience hears of Elizabeth and at this point they do not know of the affair between Proctor and Abigail so they have no reason to question Abigail’s information of Elizabeth. Also up until this point in the play Abigail has been admitting to her misdeeds. Again this gives the audience no reason to question what Abigail says. The opinion of Elizabeth given to Parris from Abigail suggests that Elizabeth is mean as she was spreading rumors of Abigail. The audience knows that at the time in which the play was set young girls had many rules of conduct that they had to follow, shown in the way that the girls will be punished for dancing. If Abigail hates a woman so much that she talks of her in such a ruthless manner to an adult then the audience may conclude that Elizabeth is an evil character. This depends on the audience’s thoughts of Abigail. I think that they would perceive Abigail as a bad character. I think this because of what has been revealed about Abigail. At this point we know of her affair (‘I know how you clutched my back behind your house’ and ‘I know you, John’) and of the potion she drank to kill Goody Proctor (‘You drank a charm to kill Goody Proctor’). Both of these facts give the audience the idea that Abigail is a troubled, evil character. ‘Evil character’ is supported by the way that Abigail threatened the other Girls in Act 1, ‘I will come to you in the black of some terrible night and I will bring a pointy reckoning that will shudder you’ she said. When the audience learn of the affair between Proctor and Abigail they assume that the relationship that Elizabeth and Proctor is not a loving one. They would argue that if it were a loving relationship then Proctor would not have engaged in an affair. When Abigail and Proctor are arguing over Elizabeth Abigail says ‘you bend to her John. ‘ This makes the audience think that Elizabeth is threatening and has great power over John, this is seen as a very bad quality. In the 17th century the man in a marriage was the boss and the threatening character, to see a woman being portrayed like this is quite shocking to the audience. Elizabeth is expected to be an unloving and gossiping character by the audience. These two characteristics are shown by the way that John had an affair and when Abigail says that Elizabeth is ‘blackening her name. ‘ Both of these traits would have been frowned on in the 17th Century, Elizabeth was expected to be quite, loving and obeying as a wife in this time period. This shows us how what others say can affect the audiences opinions. This is very important. If Elizabeth and Proctor had an unloving relationship when John dies at the end of the play the audience would be not quite as attached to him. If he had an unloving and hard time in his home life some may see him dying as a blessing. When Elizabeth is introduced in Act 2 for the first time she is singing to her boys. This suggests that she is a caring mother, she is singing which is a loving trait. She is introduced as a calm, caring mother making the audience take notice because they immediately think that their perceived idea of her is completely wrong. Her singing shocks the audience because they may have expected her to be shouting and ruling the house as Abigail’s comments had suggested in the previous scene. However there is still some credibility in the suggestion that the character is unfeeling as she has not spoken to Proctor. Her first line to Proctor is an accusation ‘What keeps you so late? ‘ This keeps alive the idea that though she may not be evil she still seems cold. It will be thought by the audience that if the Proctors had a strong, loving relationship Elizabeth may have welcomed Proctor, kissed or hugged him. In the first snippet of their long conversation at the beginning of Act 2 there are many more accusations made between the couple, and even if the inquiry is not made an answer is provided. For example when Proctor comments on the stew ‘It is well seasoned. ‘ Just before Proctor sits down to dinner with Elizabeth he re-seasons the stew without her knowing. This symbolizes many different things about the Proctors. Firstly I think the seasoning of the stew symbolises the couple marriage. I think it shows the audience the lack of heat, passion and ‘seasoning’ that the couple seems to have between them. Also, I think that John seasoning the stew shows his love for Elizabeth and wanting to please her. I think that he seasons the stew so that he can make an honest compliment to her later about it; he knows that the compliment will please her. The audience may feel that when Proctor is eating the stew the atmosphere is uneasy. Proctor’s comment of the stew may suggest that Elizabeth is asking for his acceptance. Though when Proctor kisses her after his meal it says in the stage directions that she accepts it but he is left disappointed. This suggests that though she wants his approval she does not wish for his tenderness. This shows the audience that though Elizabeth is a fragile character (she needs Proctor’s acknowledgment and approval of her cooking) she is not necessarily a loving, affectionate character. Elizabeth shows how fragile she is throughout Act 2; for example when John questions her over letting Mary go into Salem – she says Mary ‘frightened all of her strength away. ‘ The kiss in Act 2 leaves the audience with speculation over the couples relationship. However it has a much more important role later in the play. In Act 4 when Proctor dies there is another kiss shared between the Proctors. The audience can compare this to the kiss in Act 2 to confirm any variation in the relationship between the couple. If it is even less affectionate the audience will feel that if Proctor dies he is not leaving a lover behind and there will be less hope that he will not die. However if it is more passionate the audience will think that the couple are much closer and the relationship has blossomed in that last 3months. They will be seen as a much bigger tragedy for Proctor and Elizabeth to lose the new stronger relationship that they have obviously not had for a very long time. This shows us how important the kiss in Act 2 is. At the end of Act 2 Elizabeth is accused of being a witch and is taken to the jail. Proctor promises to get her out of jail and bring her back home. This is where the hysteria that the play accelerates. Act 3 starts with the court hearing of another woman who has been accused like Elizabeth. The hearing is very biased and the judge seems convinced in his verdict from the beginning giving the impression that the court hearing is simply for show and that it is realistically impossible for the ruling to be in favour of the defendant. This makes the audience worry that Elizabeth will have an unfair trial and she will hang for her ‘sins. ‘ We see the first accusation made in the scene quite early on. It is made from Judge Hathorne to Martha Corey (the defendant) ‘I am innocent to a witch. I know not what a witch is. ‘ ‘How do you know then, that you are not a witch? ‘ Here we see how a witch is prosecuted, this makes us think of fragile Elizabeth and wonder of how she will cope under the strain of court. Here we also see the power used by Hathorne. He uses accusations to make him seem in control and that he holds the power. Proctor and his friend storm into the court and the judge sends them out but then goes to talk to them for disturbing his courtroom. Proctor tries to use Mary Warren’s confession to lying to the court to free Elizabeth but soon realises that the only chance of saving his wife’s life is to prove that Abigail is lying. The only way he can do this is by proving that she has a reason for wanting Elizabeth dead, to take her place. Proctor confesses to lechery and Danforth says that if Elizabeth will confirm that Abigail and Proctor had an affair he will let all the accused go free. This will prove that Abigail had an evil aim that she was trying to accomplish by accusing women of witchcraft. Elizabeth is brought in and Miller makes this part of the play a semi-climax. There is a lot of tension because the audience are pleading for Elizabeth to claim lechery on John, knowing that it is one of the Ten Commandments. Miller makes this moment dramatic using stage directions. This is a part in the play where Miller is very particular about where each character is and how the stage must be set out. The first directions are give as dialogue from ‘(to Abigail) Turn your back. (To Proctor) Do likewise. Now let neither of you turn to face Goody Proctor. No one in this room is to speak one word, or raise a gesture aye or nay. ‘ This series of speech shows that seriousness of the court and also the power of Hathorne. Proctor has been told not to speak but the audience hope that he will do the exact opposite. At this point in the play the audience know that Proctor loves Elizabeth and that he would do anything for her, however they are not aware of the strength of Elizabeth’s affections towards her husband. If Elizabeth’s morals come above her love for Proctor she could tell the court that he committed lechery and in this bizarre sequence of events this could save her life. This moment in the play may be seen as a build up to the confession and execution of John Proctor. These moments may be seen as similar because it is at both these points in the play where the audience is wishing for the Proctors to not follow their morals and confess to a crime. Tension is built up at both of these points, however there is a considerable amount more of strain in Act 4, this is because the consequences are clear. In this scene the consequences are clear if Elizabeth prompts lechery upon her husband, she will save not only her and her husbands lives but she will put an end to the witch trials. Firstly tension is caused here by the pure fact that Elizabeth can not rely on her husband to give her answers, after all it was his crime and she may fear that if she tells the truth he will suffer for it. This is shown by the many attempts that she makes to look at Proctor for guidance. Each time Danforth stops her until she sees that it is impossible to receive an answer from her husband. Repeatedly Elizabeth strays from the subject to try and show how her husband is a good man but again she soon realises that she can no come to a faint conclusion. This is shown when Danforth asks her directly, after interrupting her many times, ‘Answer my question! Is your husband a lecher! ‘ This shocks the audience because up until this point Danforth has remained relatively calm because he is seen with such great power that no one dares deceive him. Elizabeth angers Danforth because she seems to be more concerned of the wellbeing of her husband then acting in the court. At this point Elizabeth sees no other option then to give an answer and the audience feel that should break her personal morals and say that Proctor did not commit the crime of lechery. The audience thinks this because so far Elizabeth has tried to defend Proctor with irrelevant information that he is not a drunkard and that he is not slovenly. This shows that in her mind she is debating of which answer to give and though the audience suspect that she will tell a lie they are pleading with the play that she does not. Millers directions of when she gives her answer to the enraged Danforth is ‘(faintly): No, sir. ‘ At this moment time seems to stop because all of a sudden there is uncertainty in the future of all of the characters; whether Danforth will reverse his demands and believe Proctor, whether Abigail will crumble under the pressure and what will happen to Proctor. At this point Miller restarts time quickly and it seems that in a matter of minutes Mary (a character that had been forgotten in this Act) crumbles under the increased pressure of Abigail and accuses Proctor of being involved with the devil. This is the very end of Act 3 and at this point Proctor breaks down and lets all of his thoughts and emotion run wild by screaming every words that he thinks for all to hear. This is all shown in his last lengthy speech of Act 3. ‘A fire, a fire is burning! I hear the boot of Lucifer, I see his filthy face! And it’s my face, and yours, Danforth! ‘ This shocks the audience because like Danforth Proctor has kept himself quite controlled and also like Danforth he explodes with rage. It is very relevant when he likens himself and Danforth as being both images of the devil. Though they may seem complete opposites (Danforth is condemning people to death and Proctor is trying to save these people) their characters are very similar. They both fight extremely hard for what they believe to be right. This similarity gives the audience hope that Danforth may be lenient in Act 4 when Proctor has pain and difficulty in confessing.

Monday, July 29, 2019

General Kantian Perspective on Punishment Essay Example | Topics and Well Written Essays - 750 words

General Kantian Perspective on Punishment - Essay Example In this theory, punishment is not justified by any good results but by the guilt of the criminal and therefore, a criminal must pay for their misdoings in a way that is proportional to the harm inflicted by their wrongdoing. This was very common in many traditions and it is clearly seen in the Jewish tradition in the Bible specifically in the Law of Moses. In the event that a person is tried and found guilty and punishable of a crime, the individual automatically forfeits or suspends an equal value of his or her right to something. Kant contends that the punishment must fit the crime committed and argues that a crime committed to another person is a crime perpetrated to one self. He contends that the most appropriate punishment for a murderer is capital punishment (execution). If a person who has committed a murder is allowed to live, justice is not done and this exemplifies a subversion of justice and the very essence of humanity in the world. Punishment of an equal measure is in al l ways justified by the criminal act of the criminal, this is the right of retaliation and punishment in the mode of ‘like for like’. Retributive justice often faces a lot of criticism especially from human rights activists who say that it is a violation of the natural rights of the offender. Natural rights are the basic and fundamental rights to all human beings by virtue of being creatures of nature; these are the rights that every human being is born with and cannot be taken away by anyone or any government or society. These rights protect us against the deprivations that can be imposed by the interests of others on us. Chief among natural rights is the right to life and the right to own property. Other natural rights include the freedom of worship, right to participate in government and politics, and the freedom of expression. Natural rights are based on the assumption that human beings are naturally rational and good and thus enjoy certain rights that are absolute at all levels or stages of the human life. Punishment should not violate the natural rights that individuals are entitled to because this would cause more harm than good, â€Å"we ought not to impose such harm on anyone unless we have a very good reason for doing so† (Golash 1). In retributive justice, the punishment in most cases is seen to override and violate the natural rights of the culprits/offenders. It is seen to be very punitive and does no good to the society. Retributive punishment is in no way tied to the impact it might have on the society but in the punishment of the offender in a manner that is commensurate to the crime committed (Rosen 7). The only fit or rather reasonable punishment for a person who has killed another person is that he should die; therefore, in taking away another man’s life, which the offender cannot reinstate, he or she forfeits or suspends his/her natural right to life, this is the right punishment for like with like. Justice should never at any time be exercised for the encouraging another good either regarding to the unlawful or the society. Justice is administered because an individual has committed a crime and is solely responsible for his actions and should be subjected to a punishment of an equal measure to the crime committed. Matters of justice are therefore not in any way contingent with the natural rights of a guilty individual. According to the maxim of the Pharisees, it is better that one man is put to death than that all people should perish; in this regard if righteousness and justice perish then human life loses its value dignity and essence in the world. The idea of keeping a man who has been condemned to death alive is therefore a

Sunday, July 28, 2019

MGT Leadership and Ethics Unit 2 IP Research Paper

MGT Leadership and Ethics Unit 2 IP - Research Paper Example An effective leader exhibits a combination of both in-born traits and skills acquired through experience and biological background. â€Å"Leadership style is the combination of traits, skills and behaviours leaders use as they interact with the followers.† (Lussier and Archua, 2010) thus the individual characteristics and traits of the leader depend on two factors: Heredity and Environment. The heredity factor includes the generic composition of the leader along with his biological background. However environment includes the culture, religion, family, location and education etc. The interaction between heredity genes and the environmental forces help build up the leadership characters. The differences in the traits possessed by the leaders arise from the demographics, values, personality and aptitude. ‘Individual behaviour is determined to a great extent by internal elements such as attitudes, personality, perceptions, and ability.’ (Lewis & Goodman et al., 2007) The demographics of the leader includes his background, age and other physical attributes and whereabouts, the values are the long lasting preferences and beliefs, and personality is what makes the leader unique showcasing the different physical and psychological characteristics. Lastly the important individual characteristic is the aptitude of the leader, the natural talent of doing something both mentally and physically. ‘Executives who can effectively focus on others emerge as natural leaders regardless of organizational or social rank.’ (Goleman, 2013) This aptitude cannot be enforced on anyone however skills can be acquired through training. A leader cannot be made through training however new skills can be taught for better and effective leadership. Thus the conventional theories of leadership involve the trait and behavioural theories that focus on the traits as well as the acquired behaviour of the leader also mentioned in the above discussion. The contingency theory brings in the situation and its characteristics into the leadership equation. The test of leadership depends upon the nature of the situation and the success depends upon how well the leader manages the situation at hand. The power and influence theory that will become the main focus of this discussion, focus on the different ways the leaders use their power in order to get things done. All these believes and theories are reflected in the leadership model where the leader has to deal with the personal front involving his set of his abilities and traits, the group where he manages the organization and lastly the public involving the environment and the stakeholders of the leader’s organization. The power of the leader in an organization is vast (see Appendix). A CEO of a large organization has the power to influence the board of directors. He is the sole figure that can change the philosophy of the entire organization. The power of the CEO is to decide how much input he wants from the subordinates and how stringent or relaxed the work hierarchy should be. His expertise in the organization is supposedly more enriched as compared to other employees in the organization. It is this knowledge and official responsibility that gives the CEO the power to control. He is the one who can turn a bad situation to a positive through his influence tactics. For example, Proctor and Gamble (P&G) the consumer

Saturday, July 27, 2019

Atrial fibrillation Essay Example | Topics and Well Written Essays - 250 words

Atrial fibrillation - Essay Example Often characterized by atrial dilatation and the shortening of the atrial ERP, the presence of atrial fibrosis and its structural remodeling changes the normal electrical refractoriness and contractile function of the heart by making the intra-cardiac pressure increase (University of Toronto; Allessie, Boyden and Camm). Because of atrial dilatation, heart-related diseases like hypertension, vulvar heart disease, and congestive heart failure occurs. Individuals who are at risk of AF include those who are more than 65 years of age, individuals with myocardial infarction, and individuals who received cardiothoracic surgery (Allessie, Boyden and Camm). Hypertension, ischemic or non-ischemic heart diseases, and mitral or tricuspid valvular disorders, hyperthyroidism, and alcohol drinking are among the most common factors that could trigger AF whereas atrial septal, congenital heart failure, pulmonary embolism, COPD, myocarditis, and pericarditis are among the less common factors that could trigger AF (Mitchell). Aside from a rapid ventricular response or arrhythmias, patients with mild AF may experience dizziness, dyspnea, diaphoresis, fatigue, and palpitation whereas patients with severe AF may experience chest pain, pulmonary edema, or syncope (Dresing and Schweikert). Using surgical intervention, AV node radiofrequency ablation, control of rhythm using cardioversion or AF substrate ablation, treatments for AF focuses on thromboembolism prevention, rhythm control, and ventricular rate control (Mitchell). Likewise, it is possible to use antiarrhythmic medications such as the angiotensin-converting enzyme (ACE) inhibitor to prevent stress by lowering the atrial pressure when administered to patients (Dresing and Schweikert; University of Toronto). Aside from showing irregular R-R intervals, the ECG of patients with AF is characterized with irregular timing in fibrillatory waves of QRS aside from the absence of P waves (Mitchell). (See

Friday, July 26, 2019

Whitbread PLC Financial Summary Essay Example | Topics and Well Written Essays - 1500 words

Whitbread PLC Financial Summary - Essay Example This report aims to yield a closer look at the financial performance of UK's leading hospitality company Whitbread Plc with the aim of conducting a financial SWOT analysis. Financial ratios are grouped into five distinct categories, each showing a different aspect of a company's financial operations. These are profitability ratios, financial leverage ratios, liquidity/solvency ratios, efficiency ratios, and investor ratios (Fraser and Ormiston 2004). Profitability ratios measure the ability of the company to generate income from its investments less the costs incurred (Keown et al 2005). In this analysis, gross profit margin, net profit margin, and asset turnover will be used. Referring to Appendix 1, the profitability of Whitbread has significantly improved from 2007-2008 as indicated by the increase in gross profit margin and net profit margin. In 2007, it can be seen that 83% of the company's sales is recorded as gross profit margin while this figure jumped to almost 85% in the following year. This higher ratio is reflective of the company's efforts of sourcing out and producing less costly inventories to reduce cost of goods sold. Furthermore, net profit margin almost doubled from 0.24 in 2007 to 0.44 in 2008. This reflects a very remarkable performance as it shows the cost efficiency of the company by its enhanced ability of turning revenues into net income. In 2008, net income accounts for 44% of sales from 24% in the previous year. The rise in net income signals the company's ability to manage its resources more economically. 2. Leverage or Gearing Financial leverage ratios provide an indication of the long-term solvency of the firm. They indicate the extent of non-owner claims on the firm's profits as well as the firm's operating capability to meet its obligation (Keown et al 2005). Appendix 2 shows the computed gearing ratios of Whitbread in 2007 and 2008. As with the profitability ratios, the business organization's resource structure has significantly improved. As opposed to the recorded debt to asset ratio of 0.62 in 2007, this ratio declined to 0.48 in 2008. These ratios indicate that Whitbread has been dependent on debt as a primary source of financing in 2007 accounting for 62% of its assets. However, this changed in the following year when debt only comprises 48% of its resources. It should be noted that debt is seen as a more risky financial resource as it entails the regular payment of interest and face value at the end of its life. The shift from debt to equity therefore signals lower financial risk for Whitbread. However, this improvement in resource structure fails to reflect in the company's interest coverage ratio which measures the proportion of interest expense to the business organization's income before tax. In 2007, this interest coverage ratio is 8.2 while it dropped to 3.3 in 2008. It should be noted though that in both years, the company has enough financial resource to cover its interest obligation. 3. Liquidity Liquidity or solvency ratios are used as measures of the company's ability to finance its short-term obligations by its cash and near cash items (Keown et al 2005). Appendix 3 shows the computed liquidity ratios of Whitbread in 2007 and 2008. The business organization is in danger in terms of liquidity. In both years, the company's current assets are meager compared to its immediate short term liabilities. If these current liabilities become due immediately, Whitbread will never be able to pay off all its short-term creditors. Furthermore, its liquidity ratios are deteriorating evidenced by the marked decline

Thursday, July 25, 2019

Any recent news from wall street journal Essay Example | Topics and Well Written Essays - 250 words

Any recent news from wall street journal - Essay Example My reasoning relies on the fact that housing is amongst the most significant contributors of our economy and yet the mortgage rates that are in place are not affordable to the low-income earners. The idea of adopting mortgages has always been meant to make the reality of building homes easier (Green 6). Nevertheless, according to the Department of Housing and Urban Development reports, though the housing sector has registered far-reaching improvement in recent years, a considerable section of the new homeowners resorted to constructing their homes instead of embracing the mortgage plan. Comparing both population growth and the need to replace older houses to the development of the housing sector, one will not fail to recognize the fact that more houses should be put up. This can only be achieved if the housing rates are reviewed in favor of the market. By putting in place, favorable housing policies will create not only more jobs for the unemployed, but also boosts our economy and result in the housing sector recording its highest sales value

Policy analysis Assignment Example | Topics and Well Written Essays - 500 words - 1

Policy analysis - Assignment Example For instance, calculation of the costs and benefits that are valued in executing a water project today is bound to change in the coming years. Consumer price index is the absolute measure of price levels of consumer products whose calculation is based on the product type, region, and buying power of consumers. The price index is usually a fixed value that is set by a regulatory body, for instance, the department of labor in US. The value is based on a fixed weight price of goods that consumers purchase in every month (Adler & Posner, 2006). However, inflation is the measure of the increase in price levels in the economy in average terms. Its value is dependent on market forces since most economies operate under a free market system where forces of demand and supply play a crucial role. Therefore, the main reason why CPI overstates the value of inflation is because CPIs determination is done by an authorized body while inflation rate is determined by the market forces. The CPI figure is based on predictable parameters, and it is fixed for a period while inflationary changes are unpredictable. Indeed, economic value of life is dependent greatly on how one maximizes on the potential loss within the earning system. The value of lost earnings affects individual’s capacity for meeting certain life objectives due to eminent constraints. As noted by various economists, lost time, leads to lost earnings that in turn expose one to diminishing life value. Therefore, the assertion that economic value of life should be based on the present value of lost earnings instead of current earnings is real. Statistical reports from various empirical studies also affirm the fact that lost earnings exposes individuals to serious risks. Lost time has immense negative economic connotations that can be mitigated through effective measures. Willingness-to-pay measures that are based on

Wednesday, July 24, 2019

Slavery in British North America and the Caribbean Essay

Slavery in British North America and the Caribbean - Essay Example While slavery certainly had some significant economic factors, and which were vastly different in the north from the south, the fact remains that slavery was primarily an institution based on race and dehumanization rather than economics. Slavery in the northern and southern colonies were very different institutions, largely because of the divergent economic development that occurred in those areas. In the northern colonies, cash crops were not the staples of the economy, rather manufacturing and other early industrial practices reigned supreme. These are areas that were not especially suited to the practice of slavery, because they needed highly skilled, willing workers. In this economy slaves usually served either in service professions (maids and so forth) or else as assistants, but were not fundamental to the economy and could easily be changed into low-paid workers. In the south, on the other hand, much of the economy developed around a select group of cash crops, most importantly tobacco and cotton. These crops were both some of the most labor-intensive crops to develop – cotton especially took hundreds of hours to pick and process before the development of the cotton gin in the later 19th century. This m eant that the southern economy found slavery an especially useful convention, and began building itself more and more around having plentiful unpaid labor. The huge amount of slaves that were involved in the development of the southern colonies also meant that any attempt to move away from the practice of slavery would be especially costly – instead of a business having to pay one or two extra employees, they would have had to pay hundreds, and vastly improve working conditions. This meant that slavery became a much more prolific and important structure in the south than in the north.

Tuesday, July 23, 2019

Research paper on Libya Example | Topics and Well Written Essays - 2000 words

On Libya - Research Paper Example The second event which marked the Italian colonialization of Turkey was the development of the Fourth Shore. Mussolini wanted to turn Libya into an Italian province and hence renamed it, Italy’s Fourth Shore. Remaking Libya began with dividing it into four provinces and investing heavily into its transportation infrastructure, irrigation technology and raw material extraction industry. It finally ended with the creation of the Libyan Colonization Society which promoted land reclamation and job creation for Italian settlers. As World War II began, and Italy pledged its allegiance to Germany, Cyrenaican and Tripolitanian leaders announced their support to the Allies led by Sayid Idris. After a tough war, Libya came under the Allied administration, in February 1943, which lasted till 24th December 1951, when Libya became the first country to attain autonomy through the United Nations. Headed by King Idris I, United Kingdom of Libya proclaimed its sovereignty as a constitutional a nd hereditary monarchy. Present Leader: The present president of Libya is Mohammed el-Megarif, who is also the chairman of the General National Congress. Current Political Context: 10 months after overthrowing Muammar Gaddafi’s dictatorial rule, Libya elected its new democratic government in August 2012, which was to be led by Mohammed el-Megarif. While Mohammed el-Megarif represented the National Front Party, in the elections, his opponent Ali Zaidan, was an independent candidate. Both candidates had a lush history of opposing the tyrannical Gaddafi and had been living in exile till his recent death. For the people of Libya who had been wearily waiting for the chaos and turmoil to end, this has come as a cry of relief. For many people, the election process itself has been a liberating experience, having served under a dictatorial leader for so long. The democratically elected government is backed by people’s faith in them and hosts a competent cabinet. Youth who forme d a majority of the voting population, were happy with the election results as they believed that the National Forces Alliance would be able to bring about policy changes in the functioning of Libya. The election results also spoke a great deal about the acceptance of religious ideologies among the general public. The chaos tired citizens chose to stay away from any candidate gunning a religious propaganda and the results promoted a fair and free government. Nonetheless, the government seeks to establish itself in the midst of the ongoing turmoil and in the attempt to ascertain peace and stability; it has to earn people’s respect by providing them security both physical and material, at the same time bring together opposing forces of the militia to build a stronger base. Economics & Art/Culture Sub-Heading: Libya – Holder of largest oil reserves in Africa Currency: Libyan Dinar (LYD) Major Economic Features: Libya holds Africa’s largest oil reserves and hence, i ts major products are crude oil, natural gas and refined petroleum products. The country revolves around its energy sector because poor soil and unsuitable climatic conditions limit the output that is gained from agriculture. According to CIA’s World Factbook, â€Å"95% of export earnings, 80% of GDP, and 99% of government revenue†

Monday, July 22, 2019

Romeo and Juliet Movie Comparisons Essay Example for Free

Romeo and Juliet Movie Comparisons Essay The movie adaptations of Romeo and Juliet are immensely different, while conveying the main plot and maintaining the important parts. The settings were in two different sceneries and clothing styles. Classic version maintained the Shakespearian setting whereas the Modern version takes place in a Beach-like scenery, one could relate it to being a California scene. Although both kept the Shakespearian dialogue, their actions while speaking it were different. For example, Mercutio’s character in both kept his witty and goofy personality, yet the classic version portrayed him as immature at times. The modern version, on the other hand, portrayed him as a person who lives the party life. Also, their styles of fighting were majorly different. The classic version fought true to the time period which it takes place, using swords and daggers. Guns are the main weapons of the Modern version unlike the actual play. The movies did have some of the exact same scenes. Like the climax when Mercutio and Tybalt both die or Romeo’s banishment. But even some of the non-scripted scenes were similar. Like the play never shows the wedding between Romeo and Juliet in Friar Lawrence’s cell. The party scene where Romeo and Juliet meet is as similar as the scenery allows, it’s a masquerade. The main points of the play remained in both movies, along with the Shakespearian language. The characters basically remained the same even though they are portrayed a little different with than the other movie, since the movies were directed by two different people with different perspectives on the play.

Sunday, July 21, 2019

To Kill a Mocking Bird

To Kill a Mocking Bird Significance of the Study This book, To Kill a Mocking Bird, not only does it entertain us but it gives us a brief understanding about the issues in our society such as racial and social discrimination. Through this book, we will be able to relate ourselves with the characters and open our eyes on the happenings of our society. This book will also give young readers understanding of the importance of equality and human rights. Statement of the Problem Specifically, the study will seek answers to the following problems: What were the different symbolisms presented in the novel? What is the relationship of each symbolism to the current issues faced by the people? What is the parenting style Atticus Finch? What relationship does he have with his children? How does he try to inspire conscience in them? Do the characters of Calpurnia and Tom Robinson represent a realistic black society? Scope and Limitation of the Study This paper shows how Lee Harper’s novel To Kill A Mocking Bird can be read as an innovative inversion of two interrelated narrative traditions, that of coming-of-age story, and Gothic, a sub-genre which developed in the late colonial fiction of the early twentieth century. Lees trademark ironic twist appears here as a cheap device that diminishes the complexity of what she has tried to build before. From a seemingly simple scenario of children adventures, Harper Lees To Kill a Mocking evolves into an exploration of racism, responsibility, love, and courage. In their efforts to discover the truth about inequality and discrimination in their town, the central narrator learns to act in a more adult way, even a more ladylike way, and to see the people around her as actual human beings as the opening lines figures prominently in the novel: kill all the blue jays you like but remember it’s a sin to kill a mocking bird. I chose this book, To Kill a Mocking Bird by Harper Lee, because I find it interesting to read. When I first saw it, I felt that it was something worth reading. It was worthy time. I am not really into reading books, but this made me change my perspective. Definition of Terms Akimbo-body position hands on hips, elbows bent outward Apoplectic-on the verge of having a stroke Arbor-an outdoor area shaded by trees Asafetida-strong smelling substance made from parsley that is often used in folk medicine Bantam cock a small agressive rooster Calomel-a laxative often used to rid a person of intestinal worms catawba worms-caterpillars; highly prized as fishbait in the American South changelings-a child secretly put in the place of another chiffarobe-a large cabinet with drawers and a place for hanging clothes collards-cabbage with very coarse, thick leaves cootie-slang term for a head louse dog-trot hall-a covered passageway between two parts of a building eddy-a whirlpool or current of water that moves against the current edification-instruction or education fey-strange or eccentric guile-craftiness and cunning habiliments-clothing haint-ghost or spook hookah-a tobacco pipe of Eastern origin that draws smoke through a bowl of water Jews Harp-small musical instrument played by plucking a piece of metal while holding the instrument to ones mouth. Kudzu-a large leafed quick-growing vine of the South Manacles-handcuffs morphodite (hermaphrodite)-Scout hears Miss Maudie call her and Jems snowman a morphodite. Miss Maudie most likely said hermaphrodite, which is an animal or plant with both male and female reproductive organs. Nome-no maam Obstreperous-noisy and unruly Palliate-to lessen pain roly-poly-a small bug that can turn itself into a ball. Also known as a pillbug rotogravure print-a kind of photograph ruttin -slang for having sexual intercourse scrip stamps-paper money of small denominations issued by government agencies for temporary emergency use; particularly common during the Great Depression scuppernongs-sweet grapes grown in the American South shinny-slang term for whiskey smockin-decorative stitching that gathers fabric widows walk-a platform with a rail around it built on the roof of a house, named for women who would stand on it and wait in vain for their husbands ships to return to port CHAPTER 2 Review of Related Studies To Kill a Mockingbird written by Harper Lee is a Pulitzer Prize winning novel, which gives an outlook of life through an innocent young girl’s eyes. The novel portrays and focused two main themes which are discrimination and racism. Racism is perhaps the main theme of the novel. It comes in as a subtle and open style that is being shown through actions and speeches. Racism in Maycomb takes mostly the form of having black people being discriminated by white people. A number of people in Maycomb are racist because they perceive Negroes as a disgraced race and are typically undependable and deceitful. The actions and speeches are most likely the most familiar forms of racism though the layout of Maycomb is of racial discrimination too. Racial discrimination happens also in our society today. Discrimination refersto a system of differential treatment and opportunities that can act on multiple levels to unfairly disadvantage groups of people because they hold certain characteristics (e.g., race, sex, religion, drug use, prior incarceration) that are negatively construed (JaryJary, 1995; Jones, 2000, 2003).The impact of discrimination on other marginalized and stigmatized groups such as substance users is beginning to receive closer attention. Although investigations of discrimination and its relation to mental health among drug users is sparse, there is evidence of an independent association between racially and non–racially based discrimination and higher prevalence of depression and lower mental health scores among substance users (Ahern, Stuber, Galea, 2007; Stuber et al., 2008). Prejudice is also depicted in various forms in the novel. A number of characters in the novel suffer from prejudice and discrimination due to age, social status, sex and gender.Racism seems to be as normal to the people in the story as breathing. At the beginning of the novel, Scout, Jem and Dill choose to take a glimpse into the window of the Boo Radley. They made noises which alert, Boos older brother, Nathan Radley who fires his gun to scare them off which awakens the people. When the crowd gathers into where the event happened, they immediately thought that a black was the prowler. When they ask if the intruder had been shot, Miss Stephanie gives the following reply. Shot in the air. Scared him pale, though.Says if anybody sees a white nigger around, thats the one. (Lee 54). Racial insults are normal and have always been included in the natural conversation among the people in Maycomb. IT is enunciated as casually as if she were talking about the weather. Current readers may be s urprised, perhaps shocked by this unconcealed racism, but Leeclearly illustrates how acceptable this behavior in the society was back in the 1930s. According to Turneyet. al (2014), The impact of discrimination on other marginalized and stigmatized groups such as substance users is beginning to receive closer attention. Although investigations of discrimination and its relation to mental health among drug users is sparse, there is evidence of an independent association between racially and non–racially based discrimination and higher prevalence of depression and lower mental health scores among substance users (Ahern, Stuber, Galea, 2007; Stuber et al., 2008). There can be a possibility that discrimination may manifest inversely within diverse types of social atmospheres. For example, neighborhood characteristics have been shown to be independently associated with levels of depression (Beard et al., 2009; Cutrona, Wallace, Wesner, 2006; Galea et al., 2007) and reports of racial discrimination (Dailey, Kasl, Holford, Lewis, Jones, 2010). The inequality of racism becomes deceptive when Tom Robinson, a black man is accused of raping MayellaEwell, a white woman. Even with the absence of evidence, the town and jury is averse to take the statement of a black man over the accusers, MayellaEwell and Bob Ewell. In the event where Scout is verbally attacked because her father’s decision in taking the caseof Tom Robinson, she becomes furious, resulting to physical violence directed to others. Probably this is the start of her realization of how infuriating it must be to be prejudiced and judged for something you cannot control. Scout could not command anymore who her father defended than somebody who could decide on their race. Then, Scout recognizes the feeling of being judged as she suffers scoffs and taunts. Discrimination has a direct effect on the behavior of the individual as seen in the actions of Scout from the taunts and mocks of her classmates. Not only it affect the behavior of an individual but as well as to the mental and physical health of a person. Several factors have been employed to explain the disparities that exist concerning the health of Black men, including racial discrimination, income inequalities, lack of insurance, poor health behaviors, difficulty in obtaining care, and mistrust of health care providers (Dressler, Oths, Gravlee, 2005; Rich, 2000; Williams, 2003). Experiences of discrimination have been associated with a number of negative psychological outcomes, including depression (KarlsenNazroo,2002; Williams, Takeuchi, Adair, 1992), psychological distress (Gee, 2002; Jacksonet al., 1996; Sellers, 2001), and decreased self-esteem (Diaz, Ayala, Bein, Henne, Marin, 2001; Verkuyten, 1998). Discrimination is a major theme in the novel and according the study conducted by Angobung (2011), he claimed that according to St. Thomas discrimination is a violation of the common good. A particular act of injustice that is deliberate thought, word, deed, desire, and omission clearly manifests an act that is contrary to right reason. Unfortunately, discrimination in the society is normally unconsciously accepted in the society. Pearson et. al. (2009), arguethat current racial attitudes of Whites toward Blacks in the United States are fundamentally ambivalent, characterizedby a widespread contemporary form of racial prejudice, aversive racism, that is manifested in subtle and indirect ways, and illustrate its operation across a wide range of settings, from employment and legal decisions, to group problem-solving and everyday helping behavior.

Ethical Behaviour Within The Work Place Philosophy Essay

Ethical Behaviour Within The Work Place Philosophy Essay Yes I believe that the use of ethical behavior will pay off in the long run. I believe that the ethical behavior at work place is highly influenced by the leaders at workplace. We human beings are social animals and as a part of one of our basic instincts we like to copy people we admire and respect. So if the leader is transparent, truthful, self-sacrificing and shows the highest standards of ethical and moral conduct his followers eventually develop respect and admiration. If the leader believes that ethical standards and ethical commitment builds customer trust and winning with integrity is the key mantra to business success then his/ her employees will do as well. This is what will attract and keep the best employees in the company. The main proposition for the ethical behavior is that ethical behavior is concerned with should and should not, and implies that there is required by law or which are commercially a responsibility of, and depends on the leadership in an organization, that the argument has significant implications for corporate governance. There are well known difficulties in defining the term leadership and in specifying what is meant by ethics in the context of business behavior, difficulties which have been rehearsed recently in the Journal of business Ethics.   While business ethics have always been important from a social and moral point of view, they also become a pragmatic requirement in the corporate Olympics. The doing- more- with less strategies place in even greater premiums on trust than did the adversarial protection, business practices of the traditional corporation. Some of the key characteristics of ethical behavior are: try to satisfy all constituencies, dedicated to high and broad purpose and also committed to learning in order to remain current and responsive to change which also tries to be the best at whatever they do. For example I would like to cite a story from my past experience in life. The principal of our school (ARMY SCHOOL) use to receive monthly salary through a cheque from the director general of the school committee. But once the principal received 2 cheques of the same amount for the same month. Being an ethical human being and a man of principles and values he returned the extra cheque back to the director gen eral. Now many of his colleagues said that he should have en cashed the money from the extra cheque and should not have returned it. However the principal replied that it would have been unethical if he would have used it for personal use. A few years later the director general of the school committee had to appoint a secretary for funds department and was looking for a suitable candidate. So all of his colleagues and other principals applied for the vacant position. Out of all the principals of army schools throughout northern India he chose our principal. All his colleagues were amazed as they were more qualified that he was and had much more experience. However when the director general of the school committee asked replied that there wasnt a better person than him suited for this job. Just because the principal was ethical and had high moral conduct, maybe he wasnt rewarded at that time but if we look at it, in the long run he outlasted all of his colleagues and was rewarded a m uch higher position than all of them. The same can be applied to the business as well. If one wants the business to survive and flourish successful one should have an ethical concern towards the customer, employees, shareholders and community. The customer always wants the quality of the product to be legit and want to be treated fairly while purchasing the product. Expecting the returns from the investments keeping the same standard of the growth within the business and maintaining the standard quality of the ethical behavior for the well beings of entire society. We learn from mistakes and we should be passionate about what we believe and I believe not matter what but we always learn from good ethical environment at workplace. Another advantage of ethical code is protection of company assets. A good example of high ethical standards in a company is when its employees protect the companys asset and not misuse them. Manager or the supervisor should take an active role in bringing awareness to all the individuals at the workplace of the responsibilities and expectations of the organization. Also he must set the standards at workplace for ethical code of conduct. He should make clear to the employees what is right and what is wrong. On the other hand the employees should actively be aware and should have knowledge of the ethical code of conduct. Management must demonstrate through consistent examples their personal alignment with ethical principles and values, their expectations that employees will do what is right and fair, their encouragement and support of open communication and candor within the organization. Responsibility is another element which is combining to the moral ethical value. The sense of responsibility also comes from within. If one feels proud of the company he /she is working and is satisfied from the work condition, then the urge to work ethically for that company comes from w ithin. One feels like taking the initiative to perform task. You dont make excuses or hide your face when a task is assigned to you instead you make sure that the task is performed in the right way and feel like taking up the whole responsibility for the task. This is what we call as winning with integrity. And when an employee reaches this stage their actions become unrestricted and they perform far better than what is expected out of them. Being ethical is essential when it comes to problem solving and improving processes. In a work place it is always required to establish baseline measures and increase the efficiency. Also one should never be afraid of admitting mistakes. If you cover up your unethical behavior then, firstly its can affect our image and secondly it prevents us from growing as leaders in the long run. For example once a teacher gave an assessment to 2 students which was due in weeks time. Once of the student was hard working and honest and the other one was totall y opposite but very clever at copying assessments. So the 1st student worked day and night to make the assessment however the 2nd student copied it from him and submitted it to the teacher before he could. After the assessment the 1st student got a zero and the 2nd one got 85%. When the teacher asked by the teacher for reason by the first student said the assessment was copied from the other student. But the hard working student didnt give up because deep inside he knew that he was ethically correct and hadnt cheated. At the end of the year when it came to the final exam the teacher gave a similar case study assessment. But the only difference was that it was to be finished in 3 hrs under his supervision. Now the 2nd student who used to slack of and never did any assessment by himself was dumbstruck and it was like the tip of his pen had almost frozen. He didnt know what to write and how to conduct the assessment. However the 1st student who always prepared his assessments honestly just knew what to write and how to write. He completed the assessment and cleared the semester with good grades however the copy cat failed the exam and had to re-sit the exam. The moral of the story is again that if you believe what youve done is right and complies with your ethical standards then it will always pay you off in the long run. So in all to sum it up the higher the ethical climate the higher the profit of an organization. If one has to be ethical at work then he/she should ask the following 4 basic questions from him/herself which are being practiced at Rotary international: Is it the truth? Is it fair to all concerned? Will it build good will and better relationships? Will it be beneficial to all concerned? If you can answer these four questions accurately then you are in a position to act ethical at your workplace. Also being ethical means solving common problems at workplace which are generally: Quality Safety Property Human relationships It is the duty of the leaders to understand them and make judgments. Finally it is our elders or leaders who pass ethics to us in many ways and if we learn from their experiences we will get to know that being ethical will pay you in the long run. Answer 2) Ethical leadership is about all knowing your core moral values and having the ability and courage to live them in every aspect of your life for the betterment and upliftment of the common. I would like to throw light on the fact that ethical leaders are also human beings but the only difference between an ethical leader and a regular human being is the moral courage. Life is not perfect and we are not perfect. Everyone has his/her own moral sense. We have the ability to make choices (right or wrong), important to us, as we travel the path of life. Choices which we choose are basically based upon the personal set of values we have quoted as rules or principles for how we will carry out and live our life. Also the fact remains that all the choices are not necessarily ethical. But most of us know when such a situation occurs. But standardizing our actions through moral conduct is the right thing to do. Before we discuss our main topic of discussion i.e. impact of ethical leaders on the society I would like to say that: Whatever type of ethical standards we have accustomed for ourselves will always be with us 24 by 7. There are no other different moral conducts or ethical principles for business. We carry them with our personality. Leaders co-exist everywhere. Leaders are everywhere in every field. They are present in a family, community, workplace, school and represent the interests of the common good. Besides that they safeguard rights of their followers. Some nations who are pioneers in certain fields and dominating the worlds economy call themselves as leader but when it comes to sense of moral conduct they are not ethical. Today, developments are taking place at a very rate but the standard of human life span is shrinking. The hunger for money and power has watered down the difference between right and wrong. We have designed a cob-web around us. Everyone wants to climb the ladder and reach to the very top even if it means pulling someone down and stepping on their head to do so. The harmful effects are noticeable in the environment around us, by chaos and increase in fraud, offence, contamination and social disturbance. Today the common masses have lost their trust in their leaders and blame them for their misery. For example in India, the population no longer believe that their political leaders are trustworthy. Most of the voters rate them low on ethical conduct and honesty. More than 50% of the subjects surveyed by JAGO (JAGO is a Hindi word meaning awaken or get up) India team on a campaign said that administration is literally making their lives worse. Unethical behaviour and corruption has amalgamated with moral values so much that our new generation can hardly distinguish the two. We learn it at the basic level for e.g. at school, home and sports. So we can says that it is very much involved at every point in business among employees and employers both. People prefer the alleyway (shortcut) instead of the highway. To be equipped with ethically competency in todays dynamic world we need to develop certain specific personal and social skills with a keen understanding of how to make well established flourishing economy while taking care of the world on which the life of the common mass depends as well. As an Indian and as a fellow human being I would like to say this on behalf of the mass population. If for once our politicians and leaders: think for the betterment of the mass population and not their self centred interests. Exhibit legitimacy and veracity in their conduct Then they should not be scared of any hatred for their ethical practices.   In some situations when leaders may feel extremely stressed that they have to decide between personal Benefits or Ethics. If siding with the ethics will only earn you reputation, then that should be the only option.   Leaders need to be unbiased towards their followers and should favour what is appropriate. This will spread of a lot of operation in the organization, even if it means creating some opponents, too. When no one is supporting the leader. They should act bold and adhere to the cause. If our leaders just even implement few of the above mentioned points I believe this world would be a much merrier place to live in. Ethical leaders need to be for the people, by the people and should be conscious of how their decisions impact others. The leaders should have the sense of serving the people from within and should come with benign interests for the mass population. This way they can motivate their follower and show them what self sacrifice means. This implementation involves participation of both the parties towards common goals. Ethical leadership is very important in communicating in a business culture as well. While making a decision the leader should make such choice or decision which is good both for the people and the business as well. The leaders should have lucid ethical conduct of doing business and make these principles known to others in their circle clearly. They should convey their message through all channels on all the possible grounds (personal, professional and legal). This not only helps in gaining respect and admiration from the employees but also gives a peace of mind for oneself knowing that one have done right. Dealing otherwise will generate mistrust at both personal and professional level. Ethical leaders should be truthful, see-through and trustworthy. For this very reason the world knows Mahatma Gandhi. There are many people who want to restore ethical values in the society. But, having a larger section infected with the virus, it becoming difficult to stay ethical and lucid in this dynamic world. If ethical leadership needs to be reformed it needs to introduced at the top level first The leaders would need to demonstrate an example of ethical behaviour before their followers expect it from their leaders.

Saturday, July 20, 2019

Whorf Essay :: essays research papers

In â€Å"An American Indian Model of the Universe,† Whorf uses the Hopi culture as an example to demonstrate that perception is determined by language. According to Whorf, speakers of Hopi and non-speakers of Hopi can never perceive the universe the same way. Whorf believes that the Hopi culture â€Å"has no general notion or intuition of time†(370), referring to the absence of the word â€Å"time† in the Hopi language as well as the past, present, and future tenses in the Hopi grammar. He describes the Hopi grammar as having only the â€Å"manifested† and the â€Å"manifesting†(372), which roughly translates to the known and the unknown respectively. Something manifested or objective can include a past event, something that is occurring right now, as well as anything that can be grasped by the physical senses. Conversely, the subjective or the manifesting covers not only the future but also anything that is abstract or inaccessible to the physical senses, such as â€Å"mentality, intellection, and emotion†(372). Anything subjective in the Hopi language is associated with the verb â€Å"tunà ¡tya†(374), or hope. According to Whorf, â€Å"the word is really a term which crystallizes the Hopi phil osophy of the universe†(374). It contains the combined idea of â€Å"‘thought,’ ‘desire,’ and ‘cause,’†(374) but is at the same time associated with inanimate objects and involuntary actions; â€Å"the Hopi see [hope] in the growing of plants, the forming of clouds and their condensation in rain†¦ and in all human hoping, wishing, striving, and taking thought: and as most especially concentrated in prayer†(374). While it is true that â€Å"the Hopi language has no word quite equivalent to our ‘time,’†(375) the essence of time remains despite their not having a word to define it. If told by an elder to keep a fire going, a Hopi fireguard observing a fire pit can mentally grasp the urgency of the fire needing more wood by taking note of the color of the embers. A cowboy with a pocket watch observing from a distant hill may notice the young Hopi getting up to replenish the pit with firewood every forty-five minutes. But the fireguard does not think in terms of seconds, minutes, or hours. He is merely using his observation of the embers to gauge time the same way the cowboy tells time looking at his watch. By reading the color of the sky, or the position of the sun, a Hopi walking in the desert will most likely know how fast he would have to walk in order to get to a certain location before dark. Whorf Essay :: essays research papers In â€Å"An American Indian Model of the Universe,† Whorf uses the Hopi culture as an example to demonstrate that perception is determined by language. According to Whorf, speakers of Hopi and non-speakers of Hopi can never perceive the universe the same way. Whorf believes that the Hopi culture â€Å"has no general notion or intuition of time†(370), referring to the absence of the word â€Å"time† in the Hopi language as well as the past, present, and future tenses in the Hopi grammar. He describes the Hopi grammar as having only the â€Å"manifested† and the â€Å"manifesting†(372), which roughly translates to the known and the unknown respectively. Something manifested or objective can include a past event, something that is occurring right now, as well as anything that can be grasped by the physical senses. Conversely, the subjective or the manifesting covers not only the future but also anything that is abstract or inaccessible to the physical senses, such as â€Å"mentality, intellection, and emotion†(372). Anything subjective in the Hopi language is associated with the verb â€Å"tunà ¡tya†(374), or hope. According to Whorf, â€Å"the word is really a term which crystallizes the Hopi phil osophy of the universe†(374). It contains the combined idea of â€Å"‘thought,’ ‘desire,’ and ‘cause,’†(374) but is at the same time associated with inanimate objects and involuntary actions; â€Å"the Hopi see [hope] in the growing of plants, the forming of clouds and their condensation in rain†¦ and in all human hoping, wishing, striving, and taking thought: and as most especially concentrated in prayer†(374). While it is true that â€Å"the Hopi language has no word quite equivalent to our ‘time,’†(375) the essence of time remains despite their not having a word to define it. If told by an elder to keep a fire going, a Hopi fireguard observing a fire pit can mentally grasp the urgency of the fire needing more wood by taking note of the color of the embers. A cowboy with a pocket watch observing from a distant hill may notice the young Hopi getting up to replenish the pit with firewood every forty-five minutes. But the fireguard does not think in terms of seconds, minutes, or hours. He is merely using his observation of the embers to gauge time the same way the cowboy tells time looking at his watch. By reading the color of the sky, or the position of the sun, a Hopi walking in the desert will most likely know how fast he would have to walk in order to get to a certain location before dark.

Friday, July 19, 2019

Jude the Obscure :: Jude the Obscure

Jude the Obscure   Ã‚  Ã‚  Ã‚  In Jude the Obscure, Thomas Hardy presents the characters Jude Fawley and Sue Bridehead, who violate the conventions of the repressive Victorian society while attempting to follow their natural instincts. By studying the novel, one sees that Hardy's intentions in doing this are to arouse the reader's sympathy for the characters, and to join in their ridicule of the codes of conduct they are breaking.   Ã‚  Ã‚  Ã‚  The trial of Jude and Sue evoke a sympathetic response from the reader because the couple reflects the values which are prevalent in modern society. They suffer persecution for yielding to emotions which are no longer considered unacceptable or forbidden, as they were then. This portrays Victorian society as being cruel and unnatural, thus creating affection for the characters. Hardy understood the tendency for society to swing like a pendulum from one extreme to the other. He knew that the Victorian era would not last indefinately, and that future generations would become more liberated. This is beautifully illustrated in this reflection of Sue's: 'When people of a later age look back upon the barbarous customs and superstitions of the times that we have the unhappiness to live in, what will they think?’ (p.276) According to modern values, it is wrong to condemn people for following their pure and natural instincts, though they ‘have wronged no man, cond emned no man, defrauded no man.’ (p.378) Therefore, by predicting these shifts, and exposing the injustice of Victorian society, Hardy evokes sympathy in the reader for Sue and Jude.   Ã‚  Ã‚  Ã‚  Hardy also uses the two characters to reveal that he finds the society in which they live ridiculous. He joins Sue and Jude as they laugh at ‘the artificial system of things, under which the normal sex-impulses are turned into devilish domestic gins and springes to noose and hold back those who want to progress. (p.279) In rare times of ‘Greek joyousness’ (p.366) Jude and Sue live by ‘Nature’s law’ and are able to enjoy, unabated, the ‘instincts which civilisation has taken upon itself to thwart.’ (p.413) It is during these times that the two are truly able to laugh at the conventions they have violated, as they are content and unaffected by the repercussions.

Thursday, July 18, 2019

Secrets of Spanish Cuisine Essay -- essays research papers

Two of my favorite foods are Spanish rice and homemade flour tortillas. Unfortunately, I have only prepared the Rice-a-Roni version of Spanish rice and used store-bought tortillas because it less time consuming. My feelings changed yesterday when my teacher, Mrs. Hernandez, taught me how to make the rice from scratch. In order to make Spanish rice, you need the following ingredients: 2 cups of regular white rice, 1 small onion,  ¼ cup of oil, 1 small green bell pepper, 1 small tomato, 4 oz of tomato sauce, 2 cloves of garlic, 4 to 5 cups of water, 1 tbsp of salt, and a touch of black pepper.   Ã‚  Ã‚  Ã‚  Ã‚  To begin, chop the bell pepper, tomato, and onion into very small dices. Next, turn the stove burner on high and place your pan with the cooking oil added on top to pre-h...

Personal Ethical Development Paper Essay

Everyone has their own personal code of ethics, develop through education and experience. With the basic identified in kindergarten or even earlier. Each of us have developed personal ethical codes with inputs and guidance from numerous people including family members, friends, church leaders, mentors, teachers, community leaders and role models. My underlying ethical system primarily is a duty-base ethical system, in which I acted in a certain manner, a manner that is a clear right or wrong. As a child, my parents and family were the ones who lay the ground rules for my ethical decisions. Knowing what is right from what is wrong, to say please and thank you when asking for and receiving something, to say good morning, good afternoon and good night, and to always speak the truth, pray before bed time, and again in the morning when I wake up. School teachers taught me how to enforce strict discipline, self-control and obedient behavior while in class. Religion, also play a major role on my personal ethics, it helps me to established a set of principles and morals, to always show respect for others, to do unto others as you would like others to do unto you. There are other unique individuals that have influenced my personal ethics, such as Mahatma Ghandi, have earned my respect as a prominent leader; who once said, â€Å"Even if you are a minority of one, the truth will always be the truth.† Also Lady Theresa, another prominent figure who also said â€Å"when I am hungry, I look for someone to feed, and when I am thirsty I look for someone to give a drink of waters.† These are people with morals, value, and  principles, which set good examples for others to follow. Looking to others as well as the rules and regulations when making an ethical determination, is a very important process of ethical decision-making. Speaking openly and honestly, that my information are indeed factual, show support for my company and others, even when there are differences of opinion; to adapt to any changes, even if the initial process was done by me. Take pride in my work, whatever duties assigned to me. Try to amend any problems caused by misunderstanding of information. Address injustice, provide assistance, and so on. Entitlement-based: By showing positive emotions, such as joy and happiness towards others, will consequently make them more optimistic and more likely to live out their moral choices to help others. Moral values often conflict with other values. For example, a co-worker of mine made several mistakes while processing tax forms for the IRS. These process must be done with specific governmental guidelines (company strives on quality), she brought some forms over to my desk for verification, I came across several mistakes, using a systematic approach, I went back to her, very politely I said, â€Å"you have to be a little more careful,† there were few mistakes in you batch, knowing very well that people don’t like to told that they’ve made a mistake. She asked, what were the mistakes? I said there were four internationals included in your domestic batch, she said there were no international codes, I said agreed, but the address clearly states Canada, she rose from her seat asking for a second opinion (more like yelling), is Canada international, she asked? Everyone answered yes in uniformly. Feeling rather embarrass, she walked back to my desk and started yelling at me, saying how she don’t like my attitude and told my manager how I tried to embarrass her. My manager in turn told me to be careful how I speak to my fellow employees. My ethical standard of fairness was challenged because my boss did not review the situation in a fair manner. My manager did not address the situation between us or address the entire department of the situation; instead she listens to one side of the story. Quality is an integral part of the company’s operation, and as a senior employee and part  of the verifying team it is my duty, my responsibility to inform employees of any errors. My boss did not make a conscious effort to control the negative feeling and put everyone in a positive frame of mind. There were two other instances involving the same employee that continued to challenges my ethical standard that led me to make a final decision and asked for a transfer to anothe r department. Ethical codes vary among individuals and also corporations. History is filled with examples of the impact on society of varied ethical codes, from the organization or corporate perspectives, one can hardly picked up the newspaper anymore without reading about corporate scandal. As Allen Greenspan noted testifying before Congress in 2002, â€Å"trust and reputation can vanish overnight,† and we have seen repeated examples of such occurrences, demonstrating why good ethics is good business (Wisely,1974). There are many factors of moral reasoning and behavior that are relevant in any organizational settings. History demonstrates that trust, integrity, honesty and credibility remain very important to any organization. Organization should have a clear set of organizational goals and policies, particularly when it comes to moral and ethics, employees need to know that the organization holds itself and them to a higher standard. By being clear about what is acceptable and what is not in the work place (Wisely, 1974). This plays into setting the policies that will govern how the organization is run. Guidelines of the company must be followed. In terms of competition, whether it is with another company or between two employees, ethics and moral should always be stressed. For example, if two employees are pitted against each other in competition for a raise, the potential for immoral and unethical behavior is there. The eagerness to get ahead in any way possible can be strong. It is therefore necessary for the organization owners to stress that the integrity of this organization cannot be compromised in any way shape or form. To incorporate ethics, an organization must obey the law and the spirit of the law where ever they conduct business, values must be real, and must reflect actual behavior, especially among the organization’s leaders. To emphasize principles more that rules. (This is the best way to be more  demanding of the organization, (Schulman, 2006), to encourage all employees to be challenging and demanding in the ethical domain of everyone in the organization, including the bosses. Perception is reality. Ethical and social responsibilities are part of the same thing. Our ethical values are part of our image in the business world. At one time it did not matter much if we polluted the environment, paid below the minimum wage or used plastic bags wastefully if we could get away with it (Schulman, 2006). Rightly, as an organization in a community, which for some large organizations includes major parts of the world, investors may decide to invest, or not according to our reputation for ethical behavior in our society. References Miriam Schulman, March 22, 2006. Incorporating Ethics into the Organization Strategic Plan. Retrieve from. http://www.scu.edu William H. Wisely (1974). The American Civil Engineer. Retrieved from. http://www.acsc.org Trevino, L.K., and Nelson, K. A. (2011), Managing Business Ethics: Straight talk about how to do it right (5th Ed). Hoboken, NJ: Wiley.

Wednesday, July 17, 2019

Online Shopping and Amazon Essay

victimize This typography is active the guest usefulness that is offered at virago. com. virago is a re-tailer that offers products at a responsible price. virago has evolved from universe an on ancestry bookstore and they have become peerless of the largest e-commerce platforms in the world w here(predicate) nodes could surface out and secernate eachthing they wanted to acquire online in a more convenient way. With customer serve come up, loyalty, and customer retention were the three grievous aspects of amazons that it offers. virago has additiond their gross revenue significantly due to its high levels of customer service that they provide.In addition to consumer customers, virago offered marketing and promotional services for third-party retailers and nett services for developers. It exclusivelyowed third party vendors to convey their products on its website. amazon is a capacious-familiar company that was founded in 1995. It is best cognise for selling t he Kindle, go low combative prices, offering fast and responsible woo with transportation organization that is reliable. Everything could be sold online all at the click of a button. In 2009, US-based online retailer Amazon. com, Inc.(Amazon) eliminateped BusinessWeeks 2009 yearbook list of customer service champs(Qumer 2010). Amazon is completely a customer service company that concentrates, on making trustworthy that the customer is happy and taking circumspection of. Which is reflected in their company values and what they conceive in. Amazon was considered to be one of the approximately customer-centric companies in the world where customers could find and buy anything they wanted online at the lowest accomplishable prices. Delivering excellent customer service and offering compelling value to its customers had been the lens nucleus dodge of Amazon since its inception.Amazon focuses on macrocosm loyal to their customers, when they argon loyal to them they meet that in return their customers would recommend others and prolong to shop with them and act upon future purchases. Amazon calls sure that the infrastructure is taken maintenance of so that the retention is there. When the retention is there they fix inhabit to grow and combust their product lines so their customers will non have to take their traffic elsewhere. To make sure that the customer satisfaction is taken pity of they live by lay out Core Values to make things observe to make sure that everything stay in order.The first on they have is guest Obsession With customer Obsession they touch off off with the customers and work backwards to make sure that things argon taken c be of. Secondly, Amazon includes innovation. Amazon says that if you do not listen to your customers, you will fail and if you whole listen to your customers you will fail. You have to be able to find the balance. Third, you have a Bias for Action which is living in time of unheralded revolution and insuperable probability and provided that they make every opportunity count.With the Fourth thing you will find that Amazon will take ownership when it comes to building a great company. 5th they will have a gamy Hiring Bar that they often ask themselves go away I admire this soulfulness? leave alone I learn from this person? Is this person a superstar? All of those important questions Amazon will ask themselves when they are looking to hire you. Lastly, they have frugality, where they shake off money on things that really calculate and play that frugality breeds resourcefulness, self-sufficiency and invention.In the future I do believe that Amazon should glide by to find unmatched ways to reach consumers to abide to pull round them all over. Right now Amazon should continue to grow their customer base and continue to grow social media awareness and continue to post the review of the consumers who have purchased products and how they were strike with the arriv al and how they love using what they purchased. With the eccentric of Jeff Bezos in creating a customer-centric culture at Amazon he has done an awing job working on Amazon and making sure that they continue to grow.Jeffrey Preston know as Jeff Bezos was born on January 12, 1964 and is an American Internet entrepreneur and investor. He is a technology entrepreneur who has played a key role in the product of e-commerce5 as the founder and CEO of Amazon. com, an online merchant of books and later of a wide mannikin of products. Under his guidance, Amazon. com became the largest retailer on the origination Wide Web and a top model for Internet sales. Bezos, J. (2013). Retrieved Bezos believes that if you fix the customers problems consequently customer loyalty will be built from that.Jeff Bezos said his main goals are to provide his own perspective to the papers managing staff and to ensure the pecuniary stability of the Post while it experiments with ways to be profitable. Tho ugh hell be active in leading the plans for the Post, he plans to continue living in Seattle and will remain the chairman and chief executive of Amazon. com. While the Post purchase took many an(prenominal) by surprise, especially given the present of print journalism, it makes sense impression within Jeff Bezos irregular business philosophy. He has said that Amazon. com attention is willing to be misunderstood for long periods of time. He prefers to be patient and accept losing money for several years if he believes the long-term investment is worth it. Hes also known for an draw near that puts customers needs and desires over everything else. Lots of retailers give lip service to that approach, but Amazon. com very incorporates that philosophy into everything it does. Jeff Bezos faculty not do things the traditional way, but many would tear down to his unconventional approach as the insertion for the incredible growth of Amazon. com. His principles of growth over profit, long-term investment, and prioritizing the customer have make Amazon.com the worldwide online retailing leader. If anyone can find a way to pump peeled blood into traditional journalism, it might well be him. (Beyond. com) Amazon did understand the integrating scenarios and their impact on retailers, lets look beyond the financials and think about Amazons probable persuasion process in the transaction enclothe are a $40b category (online and offline) and comscore reports that online robe in 08 was $23b. While Amazon doesnt disclose their apparel/shoe sales, they are decidedly much smaller than Zappos. thus this creates a clear leader in the category and gives Amazon mass in a third category (media, electronics, apparel). Amazons CFO said on the conference call last nighttime this (the Zappos acquisition) is not about synergies. This is about suppuration in categories that we think are interesting. Amazon did $4m in 08 revenues in EGM (non-media categories) Zappos approx imately $1b in GMV grows this 20% overnight. Also, Zappos was a large contest to Amazons apparel business and forced them to come out with www. immortal. com to reproduction the threat. According to compete.com, Zappos has about 6m visitors/m and endless is stuck in the 1m range. While amazon says they wont close this, they can definitely stop spending marketing dollars on it so theres acquittance to be some savings there. there are also some shipping synergies. By injecting the Zappos approx 10m shoe shipments into the Amazon fulfilment engine, Zappos could save as much as $1/shipment which would effectively grow their profits by 50%. I also wonder if Amazon has any interest in the Zappos robotic fulfillment system and would consider moving that into their fulfillment centers to increase efficiency.Some have suggested that one number one wood could be Amazon wanting to sell prime to the Zappos audience. That doesnt make sense to me as with the Zappos free shipping model, whe refore do you need Prime at all? I dont think Amazon would mess approximately with the Zappos model and lead to something like conventionality S+H, free with Prime. The bottom line is Amazon gets a potentially 4-win scenario here (1) good valuation, (2) eliminate a evolution competitor, (3) grow EGM 20%, and (4) cement a leadership position on a big category (shoes+apparel).With putting this move into play I would say was the might move for both companies. Zappos focused on delivering WOW through service, they embraced and drove change, Created gambol and a little weirdness, they were adventurous, creative and straight-from-the-shoulder minded, pursue growth and learning, built candid and honest relationships with communication, built a affirmatory team and family spirit, do more with less, be passionate and determined and they were humble. All of those core values made Zappos. (Analysis and retailer, 2009)